Hiring Success – No Substitute for Effective Indoctrination
When it comes to hiring, nothing replaces or is an effective substitute for a new hire training, management, and indoctrination program. What is this obsession with employment profiles and screening? No matter how effectively, accurately, and closely you measure, evaluate, and align a person to your company, their success is dependent upon your organization’s [...]
Shifting Marketing Behaviors from Outbound Noise
The challenges facing marketers today is shifting their behaviors from promotional outbound noise, to tangible, measurable, and meaningful value. Capturing and sharing that value involves the establishment of a relational connection to the market. Building a relationship in today’s market requires that marketers recognize and understand that their customers and prospects are an interactive and [...]
Sales is a Simple Process
Sales, in its basic form, is a very simple process. In its most elemental form, sales is about discovering what people need and helping them discover where it is.
The problem with sales is that in its worst form, a salesperson attempts to convince someone that they are offering what they need, almost to the level [...]
Your Business Needs a Life Style Change, not a Diet
What most businesses really need is a “lifestyle change” not a “diet”. We all know how diets work, especially the trendy ones. Trendy diets focus on cutting out certain food groups, eat specially prepared munchies, or take revolutionary pills and presto–the weight falls off. Six to nine months later, the weight plus is back. [...]
The Standard for an Effective, Influential Leader
Most of us have a person that is their standard for an effective, influential leader and role model. That person may have been a coach, a teacher, a politician, minister, mentor, owner or boss. Regardless of who it was, there is someone who had played a significant role in our lives and who we [...]
Confronting Risk in Turbulent Times
One of the biggest challenges confronting business owners in turbulent times is risk mitigation. Keeping the businesses running without exposing it to any more disruptions or threats is foremost on most business owners minds.
Unfortunately, this protectionist mindset is probably the biggest obstacle to moving the business forward and into a stronger, more viable place.
A recent [...]
Looking for Permission to Take Action
Lately, I have discovered far too many employed people with great ideas and insights apparently looking for permission to take action. They hold back their idea, their energy, or their innovative thoughts because they don’t want to waste it on an employer or boss that won’t appreciate it, like it, or pursue a discussion about [...]
Managing Chaos–Like Driving in the Snow
Managing my business in times of chaos, reminds me of my days driving in the snow. One of the first lessons I learned as a young driver in Michigan was how to manage a car in that white stuff. When the car would veer out of control on a snowy, icy road the trick was [...]
Gaining Control via Grade School Management
In order gain control over their businesses there is a behavior taking place best identified as grade school management. Grade school management exists in business that feel the need to increase control over their business in order to improve their business in this economic period.
Grade School Management is exhibited in the following manner:
Your boss [...]
Your Best Employees are Heading for the Exits
Whether America’s businesses realize it or not, many of their best employees are heading for the exits.
The two biggest examples of this are found in the following statistics:
25% of top performers in most companies say they plan to leave their current jobs before the end of the year.
54% of those currently employed are engaged in [...]
